Advertising Rates, Discounts, Agency Commission, Rate Policy and Acceptance
Product/Service Display Advertising (Non-Recruitment)
Rates for Standard Sizes -- 2006 and 2007| Size | Inches | Picas | Rate |
| Full page | 9 1/2 x 15 3/8 | 57p3 x 92p6 | $2495 |
| 1/2 page (island) | 7 1/2 x 10 | 45 x 60 | $1770 |
| 1/2 page | 9 1/2 x 7 5/8 | 57p3 x 45p9 | $1550 |
| 1/2 page | 4 5/8 x 15 3/8 | 27p9 x 92p6 | $1550 |
| 1/4 page (island) | 7 1/2 x 5 | 45 x 30 | $970 |
| 1/4 page | 9 1/2 x 3 15/16 | 57p3 x 23p9 | $885 |
| 1/4 page | 4 5/8 x 7 5/8 | 27p9 x 45p9 | $855 |
| 1/8 page | 4 5/8 x 3 15/16 | 27p9 x 23p9 | $575 |
| 1/8 page | 2 3/16 x 7 5/8 | 13p3 x 45p9 | $575 |
| 1/16 page | 4 5/8 x 1 15/16 | 27p9 x 11p9 | $330 |
| 1/16 page | 2 3/16 x 3 15/16 | 13p3 x 23p9 | $330 |
Download Insertion Order [PDF, 30K]
Classified Display Advertising
Rate: $85 per column inch (rounded up to the nearest full inch)
Classified display advertisements are display advertisements for professional
opportunities that appear on the classified advertising pages of SIAM News.
Classified advertisements placed in SIAM News can also be accessed through
SIAM's web site beginning with the date the issue is mailed. There is no extra
charge for posting to the web; ads remain on the web for two months. Links are
activated for the web ads where possible. The web version of the display ads
closely approximate the appearance of the ads in SIAM News. Sizes are based
on a 4-column format. One classified column inch = 2 3/16" x 1". A two column
ad is 4 5/8" x 1"; a three column ad is 7 1/8" x 1"; a four
column ad is 9 1/2" x 1". See "Deadlines."
Classified Advertising
Rate: $2.10 per word ($210.00 minimum)
Classified advertisements are reserved for professional positions. Classified
line advertisements placed in SIAM News can also be accessed through SIAM's
web site beginning with the date the issue is mailed. There is no extra charge
for posting to the web; ads remain on the web for two months. Links are activated
for the web ads where possible. The web version of the ads closely approximate
the appearance of the ads in SIAM News. Fees include typesetting. Classified
ads may be edited to conform to SIAM News format. Ads can be for professional
opportunities or for positions wanted. See "Deadlines."Classified
ads can be sent via e-mail, fax, or mail.
Announcements
Rate: $1.35 per word ($135.00 minimum)An announcement is any advertisement for an event (such as a conference), a new product, or a new policy. All announcements placed in SIAM News can also be accessed through SIAM's World Wide Web beginning with the date the issue is mailed. Fees include typesetting. See "Deadlines."
Announcements can be sent via e-mail, fax, or mail.
SIAM News Inserts
Rate: $3,500
It's easy to include your promotion in SIAM News. One product
insert will be accepted per issue of SIAM News. The finished inserts
must be no larger than 6" x 9" and should be printed on offset paper with
a basis weight of 50# or 60#. Prior approval of mock-up, manuscript, and
actual paper is required. Other formats and paper will be considered and
are subject to approval by the SIAM News production department. Advertisers
must supply 14,000 finished pieces (unless otherwise directed) directly
to SIAM's mailhouse two weeks prior to the issue mail date. The insertion
order deadline is the same as that for display advertising.
Frequency Discounts
- 5%: three (3) issues per 12-month period
- 10%: six (6) issues per 12-month period
- 15%: all ten (10) issues per 12-month period
- 20%: ten (10) issues of SIAM News plus any combination of four SIAM journals or conference programs per 12-month period
Special Positions
Back page -- 20% surcharge / All other positions -- 10% surcharge
Agency Commission
A 15% discount off gross billing is extended to recognized advertising agencies for display and classified display advertising. The insertion order and payment must be made by the advertising agency, not the ultimate advertiser. Commissions are not allowed on production charges or on regular classified ads and announcements.
Rate Policy
Cancellations. Advertisers will be billed for ads cancelled after closing dates. Frequency rates are determined by the total number of insertions contracted to run within a 12-month period beginning with the first date of insertion.
Shortrates. Advertisers will receive adjusted invoices if they have not run the minimum number of insertions needed to obtain the frequency discount upon which the original billing was based.
Rebates. Advertisers who have run more insertions than originally contracted and who have reached the next frequency discount level will be rebated the difference between what they paid and what they actually earned.
Advertising Acceptance
The publisher reserves the right to reject any advertisement not considered suitable for publication in SIAM News.
For additional information, contact SIAM's Marketing Representative at marketing@siam.org.