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Schedule, Rates, and Ad Specifications


Connect with the SIAM community! SIAM offers print advertising in SIAM News, conference programs, and journals.

SIAM News

SIAM News is an online and print tabloid-size news journal with a circulation of almost 14,000. The subscribers— applied mathematicians and computational scientists, computer scientists, engineers, physicists, and statisticians—are employed in industry, government, and academe. In addition, each of SIAM’s almost 500 academic members and 30 corporate members receive multiple subscriptions to SIAM News.

SIAM News publishes 10 times a year: January/February, March, April, May, June, July/August, September, October, November, and December. The issues mail the first of the month, except for the January/February and July/August issues which mail approximately the 20th to 25th of the month.

View the current publication schedule and deadlines here.

View the 2019 publication schedule and deadlines here.

Print Display Ads - Product/Service Display Advertising (Non-Recruitment)

Display ads are for products or services offered by publishers, academic institutions, scientific organizations, or companies. These ads appear in the editorial pages of SIAM News. The prices of the display ads are listed below.


Rates for Standard Sizes - 2018

  • Full page
    • Size: 9.5 x 15.375
    • Price: $3,075
  • 1/2 page (island)
    • Size: 7.1 x 10.5
    • Price: $2,175
  • 1/2 page
    • Size: 9.5 x 7.625
    • Price: $1,905
  • 1/2 page
    • Size: 4.625 x 15.375
    • Price: $1,905
  • 1/4 page (island)
    • Size: 7.5 x 5
    • Price: $1,195
  • 1/4 page
    • Size: 9.5 x 3.9375
    • Price: $1,085
  • 1/4 page
    • Size: 4.625 x 7.625
    • Price: $1,085
  • 1/8 page
    • Size: 4.625 x x 3.9375
    • Price: $705
  • 1/8 page
    • Size: 2.1875 x 7.625
    • Price: $705
  • 1/16 page
    • Size: 4.625 x 1.9375
    • Price: $410
  • 1/16 page
    • Size: 2.1875 x 3.9375
    • Price: $410

Print Classified Display Advertising

Rate: $130 per column inch (rounded up to the nearest full inch)

Classified display advertisements are display advertisements for professional opportunities that appear on the classified advertising pages of SIAM News. Classified advertisements placed in SIAM News can also be accessed through SIAM Job Board beginning with the date the issue is mailed. There is no extra charge for posting to the web; ads remain on the web for one month. Links are activated for the web ads where possible. The web version of the display ads closely approximate the appearance of the ads in SIAM News. Sizes are based on a four-column format:

  • One classified column inch = 2 3/16" x 1"
  • Two column ad = 4 5/8" x 1"
  • Three column ad = 7 1/8" x 1"
  • Four column ad = 9 1/2" x 1"

The ad would be posted online coinciding with when the issue mails, and will remain posted for one month for each issue placement booked. Ads in SIAM News are posted at SIAM Job Board. View the current publication schedule and deadlines here.


Print Classified Advertising

Rate: $3.45 per word ($445 minimum)

Classified advertisements are reserved for professional positions - including academic positions, postgraduate fellowships, and jobs in industry and government. These ads appear in the classified advertising pages of SIAM News. Classified line advertisements placed in SIAM News can also be accessed through SIAM Job Board beginning with the date the issue is mailed. There is no extra charge for posting to the web; ads remain on the web for one month. Links are activated for the web ads where possible. The web version of the ads closely approximate the appearance of the ads in SIAM News. Fees include typesetting. Classified ads may be edited to conform to SIAM News format. Ads can be for professional opportunities or for positions wanted. Classified ads can be sent via e-mail, fax, or mail. Email transmission is the preferred method. The ad would be posted online coinciding with when the issue mails, and will remain posted for one month for each issue placement booked. Ads in SIAM News are posted at SIAM Job Board. View the current publication schedule and deadlines here.


Print Announcements

Rate: $2.35 per word ($335 minimum)

An announcement is any advertisement for an event (such as a conference), a new product, or a new policy. The ad would be posted online coinciding with when the issue mails, and will remain posted for one month for each issue placement booked. Announcements are posted here.


Artwork Specifications

  • The file resolution must be 300 dpi, PDF is preferred, grayscale or CMYK at 100% of actual size. The PDF files must be created in press quality.
  • Add $500 per ad for four-color process. 
  • In the case of ads where part or all the text is in black, the black text should be designed as 100% K so the ad will not appear blurry.
  • The ads should be at 100% of actual size, all text black.  For black & white ads, use 100% K instead of a 4/c blend.
  • Ads may be sent via email to SIAM Marketing

Frequency Discounts

  • 5%: three issues per 12-month period
  • 10%: six issues per 12-month period
  • 15%: all ten issues per 12-month period
  • 20%: ten issues of SIAM News plus any combination of four SIAM journals or conference programs per 12-month period

Frequency discounts are allowed on display and classified display ads only, and may not be combined with any special advertising offers made by SIAM.


Special Positions

  • Back page: 20% surcharge
  • All other positions: 10% surcharge

Agency Commission

A 15% discount off gross billing is extended to recognized advertising agencies for display and classified display advertising. The insertion order and payment must be made by the advertising agency, not the ultimate advertiser. Commissions are not allowed on production charges or on regular classified ads and announcements.


Rate Policy

Cancellations
Advertisers will be billed for ads cancelled after closing dates. Frequency rates are determined by the total number of insertions contracted to run within a 12-month period beginning with the first date of insertion. No refunds on ads cancelled after space reservation due dates. Cancellations must be received in writing.

Shortrates
Advertisers will receive adjusted invoices if they have not run the minimum number of insertions needed to obtain the frequency discount upon which the original billing was based.

Rebates
Advertisers who have run more insertions than originally contracted and who have reached the next frequency discount level will be rebated the difference between what they paid and what they actually earned.

The editors reserve the right to select and edit all material submitted for publication.

Journal Advertising

SIAM publishes 18 of the world's leading applied mathematics journals. The journals are published bimonthly or quarterly.

Rates and Sizes

  • $825.00 per full page advertisement
  • Size: 5.5” x 8.5” (no bleed)
  • Trim: 7" x 9.5"

This rate is based on grayscale, advertiser-supplied PDF artwork.


Advertising Acceptance

The publisher reserves the right to reject any advertisement not considered suitable for publication.

Download Insertion Order Form

Conference Programs

The conference programs are distributed to attendees at SIAM conferences. A limited number of display advertisements are accepted for conference programs. Only full page advertisements are accepted. The circulation is 300- 1,300 (varies by conference).

Rates and Sizes

  • Rate: $925 for full page advertisement in all conference programs.
  • Size: 7.5" x 9.5"
  • Trim size: 8.5” x 11”

This rate is based on gray scale, advertiser-supplied PDF artwork.

Circulation and Audience

SIAM News Subscribers

The 14,000 subscribers of SIAM News include corporations, academic institutions, and individuals.


Journal Subscribers

Multiscale Modeling and Simulation: A SIAM Interdisciplinary Journal
  • Circulation: 1,003
  • Quarterly: March, June, September, December
SIAM Journal on Applied Mathematics
  • Circulation: 1,503
  • Bimonthly: February, April, June, August, October, December
SIAM Journal on Computing
  • Circulation: 1,324
  • Bimonthly: February, April, June, August, October, December
SIAM Journal on Control and Optimization
  • Circulation: 1,312
  • Bimonthly: January, March, May, July, September, November
SIAM Journal on Discrete Mathematics
  • Circulation: 1,168
  • Quarterly: February, May, August, November
SIAM Journal on Mathematical Analysis
  • Circulation: 1,262
  • Bimonthly: January, March, May, July, September, November
SIAM Journal on Matrix Analysis and Applications
  • Circulation: 1,154
  • Quarterly: January, April, July, October
SIAM Journal on Numerical Analysis
  • Circulation: 1,416
  • Bimonthly: February, April, June, August, October, December
SIAM Journal on Optimization
  • Circulation: 1,160
  • Quarterly: February, May, August, November
SIAM Journal on Scientific Computing
  • Circulation: 1,233
  • Bimonthly: January, March, May, July, September, November
SIAM Review
  • Circulation: 10,178
  • Quarterly: March, June, September, December
Theory of Probability and Its Applications
  • Circulation: 1,075
  • Quarterly: March, June, September, December

Subscriber Demographics

In the past 12 months, over 35% of all SIAM members have purchased books or other publications from SIAM.

Education (Highest Academic Degree Achieved)
  • Ph.D. 87%
  • Master’s 10%
  • Bachelor’s 1%
  • Unknown 2%
Employment
  • Academe 76%
  • Industry 13%
  • Government 7%
  • Other 4%
Geographical Breakdown
  • United States 66%
  • Europe 17%
  • Canada & Mexico 4%
  • Asia & Africa 8%
  • Central & South America 3%
  • Austrailia & New Zealand 1%
  • Middle East .9%
  • Russia .1%

The circulation and demographics are based on August 2017 figures and are subject to change as updates are made daily.

Get the full details on every sponsorship, exhibit, and advertising opportunity we offer, plus rates, deadlines, and more. Preview the 2019 Media Kit here.

Download the Kit

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